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Our services

AI in proposals and bids

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Successfully embedding AI into your proposal and bidding organization

AI is everywhere right now - across industries, across functions, and certainly across the bidding world. It feels like every week there’s a new tool launch, a new promise of time savings, a new conversation about how AI will ‘change everything.’

And yet, for many proposal professionals, the reality feels very different.

Over 59% of teams are already using AI in some way

35% say they feel overwhelmed by it

If you’re curious about AI but also feeling a little stuck or stressed – you’re not alone.

+80% of proposal professionals describe themselves as having a growth mindset when it comes to AI.

This isn’t about resistance. It’s not about people refusing to learn or being afraid of the future.

However, the same blockers keep showing up again and again – not because proposal teams don’t want to succeed with AI, but because the environment hasn’t been designed to support success.

On one side, we have leadership ambition:

the desire to use AI to save time, cut costs, improve win rates, and work smarter.

On the other side, we have the reality:

the messy, manual, compliance-heavy, high-stakes complexity of proposal work.

Three blockers to success

1.

No structured approach to testing

83% of organizations are using AI tools without a structured way to test what’s working and what’s not.

Result:

Teams can’t learn, iterate, or improve.

2.

No ROI measurement

Only 17% of organizations are tracking the impact of their AI investment.

Result:

AI feels expensive, but leadership can’t prove the benefit - and proposal teams are left defending the spend.

3.

Tech-first decisions with no process alignment

arrow pointing right

Result:

Automation applied to broken processes – speeding up bad decisions, not better ones.

The answer is simple to say – but hard to do well:

trio of people

People

People

trio of people

trio of people

People

trio of people

People

org chart with centre leading to a winning cup

Process

Process

org chart with centre leading to a winning cup

org chart with centre leading to a winning cup

Process

org chart with centre leading to a winning cup

Process

laptop surrounded by connections

Technology

Technology

laptop surrounded by connections

laptop surrounded by connections

Technology

laptop surrounded by connections

Technology

People. Process. Then technology. In that order.

When teams flip that order – when they start with the tech – that’s when we see AI initiatives stall, waste budget, and burn out good people.

magnifying glass containing an AI robot searching a proposal

AI services designed to deliver success

Based on our research, we've developed a suite of AI services designed to help your team navigate the complexities of AI adoption and implementation effectively and responsibly. Here’s how we can support you:

AI playbook and charter development


Define your team’s AI principles, safety nets, and usage guidelines: 
Establish a solid foundation by defining your team’s AI principles, safety nets, and usage guidelines to ensure alignment with your organizational values and objectives.


Support adoption across capture, proposal, SMEs, and leadership:
Facilitate AI integration across all levels of your organization, ensuring everyone is on the same page and working towards common goals.


Build shared accountability:
Foster a culture of shared accountability where every team member understands their role in the AI journey, driving collective success.

AI-ready process mapping & workflow design


Map your current (“as-is”) proposal process:
Uncover bottlenecks, gaps, and manual pain points in your current proposal process.


Design your future-state (“to-be”) workflows:
Create clear roles, handoffs, and realistic AI use cases to ensure smart, not fast, automation.


Identify where AI adds value:
Determine where AI can truly add value and align process changes with your team capacity and proposal calendar to support adoption without overload.


Refer to our comprehensive service guide for detailed insights and best practices

Content library audit and readiness support


Audit your current knowledge base and content hygiene: Ensure your content is clean and well-organized before training an AI.


Identify risks before training an AI on bad data:
Mitigate risks by maintaining a healthy content ecosystem with proper governance, version control, and SME engagement.

MyProposalPathway


Explore our MyProposalPathway service for a structured approach to proposal management.


This service provides a comprehensive framework to streamline your proposal processes and enhance your team's efficiency.


Learn more about MyProposalPathway here

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At Strategic Proposals, we are committed to helping you harness the power of AI to transform your proposal and bid processes.
Contact us today to learn more about our AI services and how we can support your journey towards smarter, more efficient proposal management.

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