We're pleased to launch our new white paper, exploring the value of design in bids today.
Fresh research into how design is being used right now across bid teams – in-house, outsourced, and everything in between.
At Strategic Proposals, we've long championed the value of great design in proposals – from sponsoring the first APMP design award nearly a decade ago, to helping teams integrate design thinking into their bid processes.In 2025, with buyer expectations evolving and competition fiercer than ever, design is no longer a "nice to have" – it's a critical differentiator.
Our new white paper explores the findings and shares insights from across the profession.