Our sectors

The majority of our clients operate in the following major sectors:

The healthcare sector is complex and ever evolving, requiring specialized knowledge and a nuanced approach. Our teams are adept at navigating the intricacies of healthcare regulations, compliance, and patient care standards. We work with private and public sector organizations. We train subject matter experts on proposal writing and pitching. We dive in to work with teams and help them to win specific contracts.

The financial services sector requires a deep understanding of regulatory and compliance issues. Our teams specialize in this area and tailor our approach to fit the unique needs of our clients. We collaborate with a diverse array of organizations within financial services, including insurers, underwriters, wealth managers, asset managers, banks, and more.

Understanding the nuances of bidding in the construction and engineering sector is crucial. Our teams are well-versed in the specific requirements and challenges of this industry, up and down the supply chain. As a result, we work with architects, builders, designers, engineers, prime contractors, real estate agencies, suppliers, and so on. We help them to win by deploying our experts into our client’s teams to on specific campaigns and bids. We help them to develop their own ability to win by benchmarking and developing their capabilities. We run on-going learning and development programmes – often targeting upskilling the large numbers of subject matter experts who need to contribute to proposals: from quantity surveyors, to project managers, lead engineers to health and safety managers.

This sector covers a diverse range of sub-markets including oil and gas, utilities, power, and renewable energy. Each has its own unique challenges and nuances. While we may not be subject matter experts in every aspect, we've developed specialised knowledge across all of these areas across our team and always align our experience to meet our clients' needs and market demands. We work with global and national organisations, helping them navigate the complexities of the energy market, secure significant contracts, and drive sustainable growth.

This sector includes a wide variety of sub-sectors from office stationery to pest control, and facilities management to recruiters. While we may not be subject matter experts in every aspect, we've worked across the majority of the areas included. We always align our experience to meet our clients' needs and their market's demands. We work with a diverse range of clients from small and medium-sized enterprises up to large national and multi-national corporations. We help them win work with their B2B and B2G customers.

Our expertise spans bid management, proposal and sales support, and capability improvement and targeted training to enhance proposal quality and win rates. For example, we've helped clients like a retail product manufacturer where we provided design examples and sales campaign documents, resulting in successful sales campaigns. Our tailored solutions help business support clients stand out in a competitive market, showcasing their strengths and capabilities effectively.

Bidding in the ICT sector involves staying up to date with the latest technological advancements. Our teams are dedicated to aligning our expertise with our clients' needs in this fast-paced industry. We work with organizations across the broad range of products and solutions that are required by their government and commercial customers, including assemblers, business process outsourcers, manufacturers, resellers, service providers, and specialists such as security consultants. We help improve capabilities through benchmarking and capability development. We provide expert support from expert reviews interventions through to bid and proposal managers, writers and designers – predominantly across the pre-proposal, proposal development and pitch phases.

The professional services sector demands a high level of precision and attention to detail. We’re experienced in crafting proposals that meet the exacting standards of this industry. And in a space where there’s very little difference from one organisation to the next, there’s no sector where the people you’re putting forward are more important. We’ve become experts in highlighting the distinct benefits that each team member you put forward will deliver to your clients. We’ve also become a keen ally to lead consultants when suggesting some of the challenges that their clients may be facing. Finding that extra piece of empathy can also act as a differentiator in the fast-turnaround nature of proposals in this sector. We’re helping do all of these things on specific bids, where our team are dropped in to lead or support the proposal and pitch effort. We’re also asked to make a difference through our training and coaching services.

Navigating the complexities of the transport and logistics sector requires a thorough understanding of the industry's unique challenges. Our teams are equipped to handle these intricacies and deliver winning bids. We understand the similarities and nuances of the end customers – often national and regional government. We understand the complex stakeholder maps that sit behind decision making in this sector. We’re all too familiar with the detailed plans that customers will expect to see in supplier’s submissions.

Organizations are working with us across a variety of use cases. This spans across testing their current global capabilities and designing programmes to deliver improvements through our training and consulting, to providing short-term expert review support on a specific opportunity, to providing a team of experts to lead and support the winning of a major bid.

While we may not be subject matter experts in aerospace and defense, our teams have specialized knowledge in this area and always align our experience to meet our clients' needs and market demands. Many of our team hold SC level security clearance and Strategic Proposals has BPSS status. We work with clients who are bidding for work for government space and defense programmes. We’re training their bid and campaign leaders, plus subject matter experts. We also help supplement pursuit teams with our experts and collaborate as they chase complex and large-scale contracts.

While we may not be subject matter experts in every aspect of this very broad sector, our teams have gained valuable knowledge in this area and always align our experience to meet our clients' needs and market demands. We work with clients across manufacturing, mining, and heavy industry, helping them navigate complex challenges and secure significant contracts. Our expertise spans bid management, proposal support, capability development and targeted training to enhance proposal quality and win rates.

We offer a comprehensive suite of services, including expert capture management support; tailored, immersive training; and coaching for individuals wishing to attain the prestigious APMP Capture Practitioner certification. These are all designed to empower your teams to secure complex, high-value contracts with confidence.