APMP

Clear, audience-focused graphics improve win rates. They convey information to the audience in a more compelling and easily digestible manner, and they help reach readers both intellectually and emotionally.

If you’re involved in bidding, it’s essential that you understand proposal graphic best practices, so you can elevate your content. Join us to study best practice and prepare to pass APMP’s new Graphics Micro-Certification – the exam fee is included in the course price.

The session is delivered in real time by a highly experienced proposal designer. There’ll be plenty of opportunity for interaction and questions – it’s not a pre-recorded module. It’s suitable for proposal and bid managers, writers, designers, business development professionals and subject matter experts responsible for content creation and graphics development.

We’ll explore best practices in creating proposal graphics, in line with APMP’s recently updated Body of Knowledge section on this topic, covering content such as:

What motivates your audience

How design and designers fit into the process

Design principles and techniques

Industry best practice, including accessibility standards

Tools and emerging technologies

We’ll also include a short case study, reviewing executive summary content, and some practice exam questions.

This session will take place online in Microsoft Teams, and will be led by Rachel Fisher CP APMP, a graphic designer with over 20 years’ experience. Rachel will be supported by Jon Williams CPP APMP Fellow – one of the world’s most experienced APMP Accredited Trainers.

Once you’ve registered, you’ll be sent a calendar invitation with the link to the course. You’ll also be sent a copy of the course slides.

Please note that there are no pre-requisites for attending this course, other than to be an APMP member.

You must be a member of APMP to take the exam.