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SP Perspectives
White Papers
91% of participants believe bid design needs to evolve over the next three years. But what should that evolution look like?
Many presentation teams repeat information the customer has already read. The best teams use the presentation to build confidence and strengthen preference.
Many proposal teams spend their time responding to opportunities. The best teams help shape them before the RFP arrives.
Too many organisations pursue opportunities based on optimism rather than evidence, wasting resources on deals they were unlikely to win.
Buyers are starting to use AI to screen and analyse bids. Learn what this means for proposal structure, compliance and proof.
Nine bid professionals discuss the realities of contemporary bid design, in their own words. Part 1 of a series.
AI prompts for salespeople who write their own proposals. A companion to the Sales Proposal Playbook, endorsed by the Institute of Sales Professionals.
Last month, our design team swapped the usual screens and deadlines for something a bit different – a day out at the D&AD (Design and Art Direction) Festival.
Within 72 hours of your submission, we'll create a draft pitch deck and/or an executive-targeted handout to act as a launch pad for the next stage of your bid.
Winning proposals in 2026 demand visual impact, AI‑readiness and true client alignment – read on to see how to stay ahead.
Future-proof your proposal function with twelve strategies proven to boost win rates and efficiency.
Social value is a key scoring factor in bids, and its influence is set to increase. Here's how to turn it into a winning differentiator.
The UK's procurement rules are reshaping bidding. But the impact of the potential major changes has been slow. Here's our views on how things may evolve as we move into 2026.
Many businesses adopt AI without training. Proposal teams face similar risks if skills are ignored.
Managing knowledge at scale is tough. Here's how AI can help and what to watch out for.
Free AI Benchmarker for Bids - a tool to help bid and proposal teams assess AI readiness and plan practical next steps.
Push up your win rates and margins through our extensive range of award-winning training workshops and classes.
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This perspective challenges the mindset that success depends on hitting 'submit'. Instead, it uncovers what winning teams do before a bid exists.
We have compiled the key takeaways from three recent webinars exploring the future of proposal excellence.
